When browsing the web, I am constantly bombarded with advertisements. I learn to ignore most, but some really catch my eye because of how they claim so much, yet have no reasons behind them proving it. My example shows an ad with too many claims that are not justified. I personally reject this advertisement. It is making claims left and right that their products are salon quality. However, they never mention what “salon-quality” is? They can’t back up their claims with reasons. They also say their products are the same quality but without the same price. This leads them to say, “So you can afford to have salon-beautiful hair every day”. However, what is affordable in their eyes? Also, what makes supposedly salon-beautiful hair? In addition, who decides their shampoo is the same quality shampoo as salons? Did they poll people, or decide on their own? Personally, I have tried Tresemme shampoos and salon shampoos and see a big difference. Therefore, I can reject this claim because of my personal experience. I know the claim is false from my own experience.
The example that you gave is really easy to follow. It helps shows what how everyone has there own opinion. With this advertisement I would have to agree with you that there is no justification on salon style hair. They are just trying to sell a product so if they can say that is a salon product then they think that people will buy it. I have also tired salon shampoos and notice the difference and honestly prefer salon shampoo. The only people that have salon beautiful hair are the people like in Hollywood because they have people to do their hair for them.
ReplyDeleteI strongly agree with you post. You did a great job at explaining all the claims they were making with in the advertisement. You also did a really good job and picking apart their claims by questioning how they came up with those types of claims. You used your own personal experience to in the end reject the advertisements claims. I really liked your post because I can definitely relate to it. I too have used Tresemme, and it does not do what they are claiming it does, nor does it even come close to the salon brand shampoo. Good job!
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